![](https://freight.cargo.site/t/original/i/d216aef7fd1d8d7ccb9d2abd3c969c4bc74fb5b9ba8f3a110ee9345a4d26a9d0/Zola_Icons_Site.jpg)
![](https://freight.cargo.site/t/original/i/9641a424c2ba44c35837a1c0e934731a97ebc0dd4d9d3b8b67f7c8ae6ea02fcb/Screen-Shot-2019-10-22-at-10.25.44-PM.png)
![](https://freight.cargo.site/t/original/i/6f3677ea3a515d22a4b4f762018022682969ea798da9d7f8516182b508b9e7d5/Screen-Shot-2019-10-22-at-10.25.54-PM.png)
![](https://freight.cargo.site/t/original/i/e51d576afc20846b31ac8a9745225f0ef5ce080d7df39caf186de514c087df3a/Screen-Shot-2021-01-05-at-4.23.12-PM.png)
![](https://freight.cargo.site/t/original/i/5d53bd1d7f8754cd0736c313d2cce6b890bf67391109c79dc8dd3ef9c7fc4018/Screen-Shot-2021-01-05-at-4.23.00-PM.png)
As is the nature with icons, they needed to be legible at a small scale but still a representation of the brand, which has a sort of playful sophistication about it. I used tonal shading and thick chunks of color to give detail without becoming too overwhelming at a small scale. I kept the dark navy throughout to bring contrast to all of the lighter pastel hues. These icons were then used to help inform overall illustration style.
Above is just a small sampling of the library of icons I created.
Art Direction by Alexandra Fortune
Website useage examples pulled from Zola.com